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Sitecore MVP 2025.
Community expertise, applied.

Recognizing Martin Miles and Boris Brodsky—and the discipline of learning in public that makes complex platform work better.

January 30, 20255 min readZont Digital
News / Sitecore2025 MVP program

The Sitecore MVP award is built around a simple idea: expertise becomes more valuable when it is shared. For 2025, Zont Digital team members Martin Miles and Boris Brodsky were both recognized as Technology MVPs.

Recognition for contribution, not certification

Sitecore’s Most Valuable Professional program recognizes people who consistently help the wider ecosystem learn. That contribution can take the form of technical writing, open-source work, product feedback, mentoring, user groups, conference sessions, or practical guidance drawn from delivery experience.

Sitecore named 241 MVPs globally for 2025: 145 Technology MVPs, 61 Ambassadors, 34 Strategy MVPs, and one Honorary MVP. Forty-three recipients were first-time MVPs. Martin and Boris appear in the Technology category, which recognizes deep technical knowledge and meaningful community contribution.

The signal that matters: MVP recognition is not a substitute for delivery evidence. It is evidence of a habit—testing ideas, sharing what works, and staying close to the platform’s evolution.

Two technical leaders, one shared standard

Martin Miles

Platform depth

Martin’s work spans Sitecore architecture, headless delivery, XM Cloud, developer enablement, and sustained knowledge-sharing across the community.

Boris Brodsky

Applied intelligence

Boris connects Sitecore engineering with data, cloud, automation, and applied AI—turning platform capability into practical operating models.

Why community expertise matters to enterprise teams

Enterprise platform programs rarely fail because a team cannot make software run. They fail when architecture choices age badly, delivery assumptions go unchallenged, or the operating model cannot keep pace with the platform. Community-active specialists have a broader evidence base: they see recurring patterns across implementations and learn from peers who are solving adjacent problems.

  • Earlier pattern recognition. Known platform constraints and migration risks are identified before they become expensive.
  • Better architectural judgment. Decisions are evaluated against real implementation patterns, not product diagrams alone.
  • Faster capability transfer. Teams receive context, documentation, and mentoring—not only finished code.
  • A stronger feedback loop. Lessons from delivery inform the community, and community learning improves the next delivery.

Turning recognition into practice

At Zont, senior expertise is meant to be close to the work. That means experienced architects remain involved in discovery, technical decisions, quality control, and knowledge transfer. The objective is not to accumulate credentials. It is to reduce avoidable risk and leave client teams more capable than when the engagement began.

The 2025 recognition of Martin and Boris reflects that operating principle: learn continuously, contribute openly, and apply the learning where it can improve a real business outcome.

Sources: Sitecore’s 2025 MVP announcement, Martin Miles’s MVP profile, and the Sitecore MVP directory entry for Boris Brodsky.

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